Sometimes the answer is staring you in the face, and sometimes it is a bit more obscure. When I went to my first Husqvarna Viking USA Convention I was so surprised to find that there was a Sew and Vac Association, which advised shops, and offered a whole host of services we'd normally associate with an industry association. But how on earth did this association come about ... why Sew and Vac?? The representative couldn't understand why I was even asking the question, and so to him it seemed so obvious. Historically women buy both sewing machines and vacuum cleaners, in fact traditionally all the small electrical appliances associated with "housewives" were sold together.
This is why, when we became a Singer dealer we also took their range of small electrical appliances like the steam irons, iron station etc. In actual fact we have had access to a huge range of kitchen appliances, which my home is full of. I have several flat screen TV's, a Food Processor, a Wine Fridge, a Pizza Oven, a Deep Fryer ... the list is embarrassingly long! Until now we haven't actually held much stock in the shop, choosing to use these products as prizes rather than stocking them for sale. But now we have taken things a step further and this week we are very excited to launch our new partnership with Singer ... the Singer Professional range of kitchen appliances.
http://youtu.be/lR3Zyt2aUz4
Even better, if you are a Cudo member you can grab a huge 50% saving off the versatile Sandwich Press!
Cudo Offer
Stock of these wonderful products are due to arrive any day at the shop, so look out for the display when next you visit.
I for one cannot wait to upgrade my toaster for one of the new Singer Professional ones. My cheap toaster from one of the discount shops, is on it's last legs. The toast comes out either burned or barely more than warmed through, and the lifty mechanism is all but destroyed. The idea of a wonderful, sleek new toaster that will enable me to set the desired temp and level of browning is more than I can want! I've chosen the ultimate toaster, with a sleek stainless steel exterior, the four slice toaster is going to save cuing for the toaster in the mornings. It even has a bun warming rack, which I think will be super helpful.
So although it seems a strange marriage, for us it was simply a perfect partnership, the worlds best sewing machines and a range of professional home appliances for the everyday chef!
What domestic Goddess could want more?
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